India’s First Emotionally Available AI Bestie, WTMF, to Debut Next Week — With More Supportive Features Coming Soon

Positioned as India’s first emotionally available AI, WTMF (short for “What’s the Matter, Friend?”) is designed to offer users a safe and private space to vent, reflect, or just ramble without judgment. It doesn’t preach or give quick-fix solutions. Instead, it leans into real presence—offering thoughtful responses shaped by emotional nuance, local context, and cultural familiarity.

The beta version will first feature a AI chatbot where users can chat with their AI “bestie.” Unlike typical chatbots that feel transactional, WTMF aims to be more emotionally tuned-in. The AI remembers how users feel, picks up on mood shifts, and speaks in tones that feel friendly, familiar, and human. Users can also choose different AI personas, from light and funny to calm and comforting, making the experience truly personal.

By end of September, the team plans to roll out additional features including mood tracking, journaling, and AI-powered voice calling. The journaling function will allow users to freely type or speak their thoughts, which the AI can summarize or reflect back in supportive ways. Mood tracking will visualize emotional patterns over time, helping users understand their inner states better. The upcoming voice call feature will simulate real-time conversations, offering warmth and connection in moments when text feels too distant.

WTMF is currently available in English, Hindi, and Hinglish, and the team is already working on training the AI to understand other Indian regional languages. The goal is to build a truly culturally fluent AI—something that understands phrases like “mood off hai” or “uff yaar” as more than just words.

The product is being developed by Knockverse Pvt. Ltd., a Hyderabad-based company that believes emotional intelligence is the next frontier of AI. Unlike therapy bots or mental health apps that rely on structured prompts, WTMF focuses on free-flowing conversation and empathetic feedback—offering what the team calls “emotional presence, on demand.”

In just a few weeks, WTMF’s waitlist has crossed 2500 sign-ups, signaling strong pre-launch interest among Gen Z and millennial users who are increasingly seeking digital spaces that feel less performative and more emotionally real.

The beta launch is expected to give early adopters a first taste of what it feels like to talk to a machine that actually listens—and doesn’t try to fix you. As the team gears up for a larger rollout later this year, their focus remains clear: build an AI that doesn’t just compute, but cares.