IMAST 360 Wins Best Sales CRM and Loyalty Solution at India Business Awards 2025

The India Business Awards by Blindwink celebrate excellence in entrepreneurship, innovation, and industry impact. This year, the event spotlighted standout businesses across multiple sectors for their contribution to shaping a new era of Indian enterprise. Among them, IMAST 360 emerged as a front-runner for its transformative approach in providing integrated CRM and loyalty management platforms.

A Decade of Dedication and Disruption

IMAST 360 is a SaaS-based platform that seamlessly connects the dots across the supply chain — from distributors and retailers to influencers and end customers — enabling organizations to drive sales, reward loyalty, and manage data effectively. Over the years, the platform has supported over 50+ leading brands across 18 industries with end-to-end program implementation, user management, reward logistics, and real-time analytics.

The award is a recognition of not just the product, but the passion and purpose behind IMAST. Founded by Akash Joshi and Ankur Pathak, IMAST has grown from a vision into a technology partner of choice for some of India’s most renowned companies in automotive, FMCG, retail, electricals, and manufacturing sectors.

Quote from Mr. Akash Joshi, Co-Founder & Director , IMAST

“This award is not just a win for IMAST, but a celebration of every client who trusted our vision, every employee who went beyond limits, and every challenge that inspired us to innovate. At IMAST, we believe that implementation and ownership are the heart of loyalty success. This recognition strengthens our commitment to build smarter, faster, and more human-centric solutions that empower brands across India. We dedicate this honor to our amazing team and clients who made this journey possible.”

Akash Joshi, with over 15 years of experience in supply chain and loyalty solutions, has been the strategic brain behind IMAST 360’s evolution into a product that doesn’t just solve problems — it anticipates them.

Quote from Mr. Ankur Pathak, Co-Founder & Director, IMAST

“When we started IMAST, the dream was to bring clarity, control, and creativity into how businesses manage their channel sales and loyalty programs. Winning this award is a validation of that dream. It reflects the strength of our values — client-first, innovation-led, and performance-driven. I’m incredibly proud of the team we’ve built and the impact we’ve made. We’re just getting started.”

Ankur Pathak brings deep operational expertise and project management discipline to the table, ensuring that the client journey — from onboarding to execution — is seamless and value-driven. His passion for excellence has been instrumental in maintaining IMAST’s high client retention rate and continuous delivery standards.

Client-Centric Innovation at the Core

What sets IMAST apart is its unwavering focus on execution. While many platforms offer plug-and-play solutions, IMAST 360 is known for its customized deployments, rapid development of client-specific features, and 360-degree support. Whether it is digital loyalty programs for retailers, QR code-driven campaigns for mechanics, or app-based rewards management for influencers, IMAST’s solutions are deeply aligned with real business needs.

The platform offers modules including:

• Sales CRM & Lead Management

• Distributor & Retailer Management

• Loyalty & Rewards Program Engine

• After Sales Service Management

• Distributor Management System

• Sales Force Automation System

• HRMS and 20+ More Modules

Additionally, IMAST offers hybrid services through its division “IMAST Services,” which includes reward procurement, digital promotions, and customer success operations.

A Team Built on Passion and Purpose

This recognition is also a tribute to IMAST’s team of 300+ professionals spread across development, project management, operations, and client servicing. The culture at IMAST encourages ownership, agility, and continuous learning — values that are reflected in every interaction the brand has with its stakeholders.

IMAST’s corporate headquarters in Indore, known for its world-class infrastructure, serves as a creative hub where innovation meets accountability. The company has consistently been recognized as one of the best places to work, owing to its transparent leadership, growth opportunities, and people-first policies.

The Road Ahead

With this award in its kitty, IMAST www.imast.in is gearing up to scale its product offerings, integrate AI-driven features into loyalty personalization, and expand its footprint across international markets. A strong focus on digital security, reporting intelligence, and seamless mobile experiences continues to drive product roadmap enhancements.

As India’s digital and supply chain ecosystems evolve, IMAST stands committed to staying ahead of the curve, enabling organizations to turn customer relationships into growth engines.

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